Go: A Kidd’s Guide to Graphic Design by Chip Kidd

Go: A Kidd’s Guide to Graphic Design by Chip Kidd (2013)

160 pages

Goodreads Summary: Kids love to express themselves, and are designers by nature whether making posters for school, deciding what to hang in their rooms, or creating personalized notebook covers. Go, by the award-winning graphic designer Chip Kidd, is a stunning introduction to the ways in which a designer communicates his or her ideas to the world. It s written and designed just for those curious kids, not to mention their savvy parents, who want to learn the secret of how to make things dynamic and interesting.

Chip Kidd is the closest thing to a rock star in the design world (USA Today), and in Go he explains not just the elements of design, including form, line, color, scale, typography, and more, but most important, how to use those elements in creative ways. Like putting the word go on a stop sign, Go is all about shaking things up and kids will love its playful spirit and belief that the world looks better when you look at it differently. He writes about scale: When a picture looks good small, don t stop there see how it looks when it s really small. Or really big. He explains the difference between vertical lines and horizontal lines. The effect of cropping a picture to make it beautiful or, cropping it even more to make it mysterious and compelling. How different colors signify different moods. The art of typography, including serifs and sans serifs, kerning and leading.

The book ends with ten projects, including an invitation to share your designs at GoTheBook.com.

I saw this book mentioned on Books on the Nightstand and it sounded like a really fun read.  I love art and graphic design so this was the perfect book for me.  It says it’s for children and also plays on the author’s name but I think this book is for older children or adults.

The book details the history of graphic design and then breaks it down into easy to understand components.  There are lots of great examples, including the covers of many books which Kidd designed.  There’s also a really cool section on fonts and little bit of the history behind them.  I never realized so many fonts took years to create!

By far my favorite part were the 10 projects at the end to get you creating new designs on your own.  I really want to put them together and start creating art again.  I used to do all kinds of stuff like that when I was younger but lately haven’t made the time for it.  So this book was really inspiring and also educational.  Highly recommended for anyone who likes art, especially graphic design, or just beautiful illustrations and cool book covers to peruse.

My Rating: 4/5

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